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Selling is about helping the customer solve a problem. As part of the selling process, your goal is to Inform, Educate and Empower your customer to make the best decision. The real selling starts when the customer says “No!”, because that means you haven’t given them enough information to make a decision. Most salespeople agree that overcoming objections is a matter of conveying value. Many sales experts will recommend backing up, but how do you address the objection? Every product and sales process is different, and so specific objections will vary from industry to industry. However, there are many objections that fall along similar lines independent of what you’re selling.
In this panel discussion, you will hear from 4 experts, sales reps & business owners. They will discuss their sales tactics for handling sales objections and how they are effective in converting sales. You will learn about some of the common reasons customers say “No”, what that “No” really means, and how to turn that “No”, into a “Yes”.
Admission: $25 for Chamber members, $35 for non-members, $15 for Chamber Ambassadors, free for EEC incubator members.
Click here for registration and information.